This Chicago based leather goods manufacturer asked us to bring their small business website up-to-date, to make it easier for shoppers to navigate and order from, and to develop their ecommerce site with a more professional look. You can see from the original website, on the right, that the design and color scheme was…gulp…really really bad!
Not only does the new website design look significantly more professional, but the checkout process is much simpler. In general, the easier it is for a customer to select the type of product they want on your website, the more visitors you’re going to convert into purchasers.
Additionally, the website owner now has the ability to enter/edit/delete products on his own thanks to the WordPress content-management-system we installed.
In the wake of the upgrade, the business reports that more visitors than ever are making it through the checkout process quickly and easily.
"It looks a hundred times better than it did before the makeover. Customers feel a lot safer buying stuff on my site."
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